Guess

The famous American brand GUESS was founded by the Marciano brothers in 1981, after they left the south of France in search of the American dream. A synonym for youthful energy, bold design, and glamour, it has captivated the fashion world since its inception. The Marciano brothers’ vision was to blend European chic with American spirit. GUESS quickly became a symbol of a youthful, sexy, and adventurous lifestyle.

Starting as a small jeans company, it rapidly grew into an international symbol of sophisticated, attractive fashion. Throughout the 1980s and 1990s, GUESS expanded its offerings to include clothing, accessories, and fragrances, all embodying the same combination of elegance and edge.

The brand’s provocative and unforgettable advertising campaigns, featuring iconic black-and-white photographs, launched the careers of supermodels such as Claudia Schiffer and Eva Herzigová, establishing GUESS as a cultural phenomenon.